Case Study
JB Simply Clean
Business Site · Lead-Generation · Responsive2018Role: Full-Stack Lite · UI · Auth Flows
A small business site with just enough application logic to support user accounts and communication.
ReactTailwind CSSNode/ExpressEmail Integration
View live projectImpact: Gave the business a more professional web presence and basic account management flows for customers.
Problem
- • The business needed more than a simple brochure site — needed to future-proof for customers to create accounts and perform basic self-service.
Approach
- • Built a responsive marketing site with additional auth-related pages for account creation and password resets.
- • Hooked in email functionality for notifications and contact.
Outcome
- • Delivered a more application-like experience while keeping the UX simple and approachable.
- • Provided the business with a clean, minimal and professional web presence that can serve as a destination for the business' social media channels.
Highlights
Key decisions and details from this build.
What this project shows
This case study highlights how I approach front-end engineering: beginning with indentifying the problem, designing a structure that can evolve, and shipping a quality result that holds up in production.